A&A International Education is currently practicing an Australian International Recruiting Model that is surely an innovation that helped the education exporting sector become the third largest industry in Australia, which generated revenues of $12.5 billion dollars in 2007.
Australian International Recruiting Methods
·Utilization of commission-based recruiting agents
·Shifts marketing costs to back-end, instead of front-end
·Outsourcing front-end admissions process to trusted third-party agent
·Reliance on local experts, permanently in-country, operating on the same time and in the same language.
·Recruiting fairs as a supplemental (not central) activity
·often staffed by local representatives and alumni.
·Focused visits to train agents / interview pre-screened candidates –no superficial"helicopter drops"
